Curvy Kate's Star in a Bra - My Thoughts

I had a dream last night that I was looking at the top 30 selected girls for the Curvy Kate competition, Star in a Bra, and vividly saw myself in the line up but needless to say in reality I didn't make it.  Today they made the list of potential model wannabes live on their Facebook application and I was gutted I wasn't there, although part of me wasn't too surprised (just very disappointed).

The Curvy Kate brand is targeted at women who wear a D+ bra, and as the name suggests, women with a curvy figure.  The word curvy is a highly debatable definition.

To me, curves are boobs and bum.  A woman with an hourglass figure perhaps, because the body line draws out at the boobs, in at the waist, and out again at the hips, creating that curvy line.  I definitely don't like the term curvy being lumped into the same category as overweight women.  I'm not a body shape hater but I believe all too often the larger woman is heralded as the perfect 'curvalicious' woman while the slimmer woman is knocked for being too thin, labeled as anorexic and tarnished as a bad role model to girls.  The fact is that even though there are women who naturally have a smaller frame, and yes some may have a weight related illness, in today's age it's all the more common for the bigger figure, and yes, many times it is down to being overweight, or obesity.  Society has made it okay to bully skinny girls but protect and lavish big women.

Following the Curvy Kate Star in a Bra brand since it's advent in 2009 I've not seen a woman representing the company with a skinny figure but with big boobs.  I'm not saying their models are obese, the Curvy Kate girls have fantastic figures, but there's a continuing trend in the fuller cup market for the models to be bigger all over, not just in the bra department.  There are girls out there who have big busts and skinny waists but where are they in the media?

The only time I noticed a change was when the Star in a Bra competition was launched for the first time in Australia and the winner was petite size 8 FF cup Julia McLean.  This is the kind of woman we need more of.

Australia's Star in a Bra, Julia McLean

Browsing the Star in a Bra top 30 list of images I find myself seeing the same typecast fuller figure.  There are some stunning girls though and I very much wish these girls get ahead of the game and represent the slimmer girl with a bigger bust.  Good luck girls!


Becky x